BRANDON "RO ZAY" HOLLOWAY WAS BORN IN OAKLAND,CA JULY 31,1985. RO IS THE FIRST ARTIST ON HIS LABEL BLOODBLOCK ENT TO DROP A ALBUM. THE BAY AREA RAPPER MUSIC IS SEXY AND GANGSTA, WITH A SOUTHERN STYLE, MAKES RO ZAY STANDOUT FROM THE REST OF THE BAY AREA RAPPERS. RO AS BEEN IN THE GAME FOR A WHILE, ONCE HIS NAME WAS LIL BLOOD BUT WITH ALL THE DRAMA AND ALL THE RUMORS STARTED HE WANT A CHANGE PLUS IT WAS A RAPPER WITH THAT NAME ALREADY. RO ZAY STILL HAS ALONG WAYTO GO! BUT WITH ALL THE HYPE HE IS NOW BECOMING A FOCUS IN THE GAME!!